Why Choose Us
6 Reasons we’re London’s leading WordPress Agency
Reynolds Digital started in 2008 when the founder, Barry Reynolds recognised a demand for clients who wanted to edit their own website content without the need of coding experience. WordPress at the time was emerging from a blogging platform in version 1 to a sophisticated yet easy to use content management system.
Today over 22% of new websites are built using WordPress, over 10 times more than its nearest competitor. WordPress in continually developing with a worldwide community of developers offering advanced functionality with WordPress plugins.
Our mission is to design, develop and promote our clients website in order to increase sales leads and improve their brand identity through clear, concise and well-structured websites.
We build SEO functionality into all websites from basics such as optimised meta title & descriptions to more advanced techniques such as optimising keyword densities and geo-targeted landing pages.
Many of our clients have seen significant growth in their business due to sales leads generated from their website. We aim to evolve their website and marketing strategy as their business grows in order to stay ahead of their competition.
Reynolds Digital is a specialised WordPress agency offering web design, WordPress development and online marketing services.
Projects follow an agile process broken down into 2-week sprints:
Sprint 1 – Planning and design
We start projects with a creative brief which allows clients to express what they are looking to achieve with their website. We discuss design ideas based on this along with our research and experience in order to establish a design style and plan the websites sitemap.
Wireframes are created to allow planning of content and functionality before creating desktop and mobile designs using Photoshop.
Sprint 2 – Design to HTML conversion
Design files are converted to HTML code ready for integration into WordPress. Responsive HTML files are developed using the bootstrap framework to ensure content resizes to mobile and tablet devices.
HTML files are thoroughly tested for errors and alignment issues before they are integrated into WordPress.
Sprint 3 – WordPress development
Development starts with planning and a risk assessment. Potential coding issues such as plugin conflicts are highlighted and solutions found early in the development phase to ensure the project is delivered on time.
Websites elements are tested throughout the development sprint. Daily meetings between our technical director, developer and project manager ensure projects run smoothly.
Sprint 4 – Content, testing and launch
Content such as images, copywriting and video collected throughout the project is added to the website during this sprint. Websites are tested on a wide range of devices and browsers using the latest software to highlight alignment issues.
Websites are launched on clients servers or hosted with Reynolds Digital. We offer enterprise-class hosting with maintenance agreements if required.
We follow an approach to project management based on transparent communication, pre-stage planning, detail orientated testing throughout the entire process and regular updates.
We start by creating a comprehensive specification breaking down each area of the website design and build, with predicted hours required for each stage in order to provide you with an accurate quotation and planning.
Typically, web design projects take from 8 to 12 weeks, which includes stages such as research; wireframing; web design; HTML conversion; WordPress development; content creation and quality assurance.
Our approach to project management also allows us to track the progress of projects and remedy issues early to ensure the website is delivered on time and budget.
We create websites from scratch, which prevents code bloat and allows us to create products tailored specifically to our clients’ needs. Websites are coded in HTML5 and WordPress specified standards, which are thoroughly peer tested by our developers.
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What is the typical timeline of a website project?
The timeline of a website project depends upon the size, complexity and design revisions required. Brochureware websites typically last 6 to 8 weeks and more complex projects such as e-commerce of membership websites take from 8 to 16 weeks.
Thorough quotations are created breaking down each stage of the project and are run in 2-week sprints. These consist of:
- Research & planning
- Website design
- PSD to HTML responsive conversion
- WordPress development and testing.
Additional time from larger projects may be required from further web design development or WordPress theme and plugins development. These will be outlined in our quotation and quoted as a fixed price for the project.
Can Reynolds Digital maintain and update our website?
The websites we create are usually simple to update and most of our clients will assign a member of staff to do this, however, we can update and produce content for your website on an ongoing monthly retainer for SEO purposes or to increase visitors interest in your services and products.
We provide basic training on how to update your WordPress website but can provide in-depth training for your staff members either at your office or through a webinar.
WordPress & plugins updates, hosting & security patches are offered on our monthly retainers that are tailored to your needs. Our hosting is backed up daily with advanced security. We set up all websites hosted with us using a CDN which typically loads web pages under a second. This increases the number of pages your visitors view and also have a positive impact on you search engine ranking.
Will my website look the same to all users?
We encourage all of our clients to invest in responsive web designs in order to provide users with a consistent experience across all platforms. Responsive web design is not only considered best practice by our team of web designers, but also search engines like Google. Your website will automatically resize to the viewer’s device, whether that is a desktop computer, a tablet or a mobile.
We use ‘Bootstrap 3’ as a framework for responsive development which is now the industry standard ensuring your website is coded to the latest standards.
What is WordPress?
WordPress is a web-based publishing tool that is designed to make it easy for you to upload new content to your website and manage your existing content. UsingWordpress will mean that you can update information on your website without having to worry about the HTML code or pay a developer to do it for you. This means that even non-technical users can remain in control of their websites and do not need to rely on their web designers.
We use WordPress as our standard CMS for client’s websites, as we believe it is the best CMS on the market. WordPress has an intuitive and user-friendly dashboard (a little like Microsoft Word) making it easy for users to add, edit and delete content as and when they wish to. Our web developers will show you how to use it, so you can take control of your content with confidence.
Can you work on my existing website?
Yes, providing the contract with your previous web designer / developer has ended, we are happy to work on your existing website and make the alterations and improvements you require.
Although you may think all of the hard work is over now your website is up and running, unfortunately this is just the start of things. Once your website has been set up, you then need to find a way to make sure that other people can locate it.