e-learning Subscription Website
Our UX designer researched the existing user's interactions with the previous website to create a website design that enhanced the user experience, evolved the website structure and improved on the web design.
Website offers free and paid subscription content for the 2nd and 3rd year students. We helped create pricing tables that were clear and concise to encourage registration.
Subscribed students can track their progress by ticking a box next to viewed course videos that are displayed on the course overview page to tracking of their progression.
A colour scheme for each course year and icons for biology, chemistry and physics were used to help with navigation through the website.
GCSE Science tutorial videos created and uploaded to Vimeo were embedded throughout the website. A selection of these videos are within a paid for members area.
Testimonials a key for increasing credibility. These were added from existing course videos and further testimonials were encouraged from new subscribed customers.
Common student queries were converted into a question and answer section to encourage signup and reduce time spent replying to customer enquiries.